What is OKR
OKR stands for Objectives and Key Results. It is a powerful goal-setting framework used to set and track goals and measure progress in achieving them.
In the OKR framework, objectives are specific, measurable, and time-bound goals that align with the overall mission and vision of the organization. Key results are the measurable outcomes that indicate progress toward achieving the objectives.
One of the key benefits of OKRs is that they provide a way to align the efforts of individuals and teams with the strategic priorities of the organization. By setting clear objectives and measurable key results, OKRs help to focus attention and motivate action toward achieving important goals.
OKRs are often reviewed and revised on a regular cadence, such as quarterly, to ensure that they remain relevant and challenging.
Some examples of OKRs are:
Startup: Objective: Launch a new product Key Results:
KR 1: Conduct customer research and interviews with 100 potential users
KR 2: Develop and test three different product prototypes.
Non-profit organization: Objective: Increase donor engagement Key Results:
KR1: Send a personalized thank-you message to every donor within 24 hours of receiving a donation.
KR2: Host three fundraising events with at least 100 attendees each.
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